Rinx Culture Media Co.,Ltd is also known as Hongyu Tianrun. Founded at the end of 2014, the company has specialized in the IP comprehensive development and operation.
With rich experience in the whole-chain operation and resources, the company has created a new industrial landscape for pan-entertainment.
宏宇天润（天津）文化传媒有限公司，简称“宏宇天润”，成立于2014年底，是一家专注IP全产业链开发运营的文化传媒公司。
拥有丰富的全产业链运营经验和资源渠道，通过实现各环节的深度联动，打造专业的泛娱乐化全产业链新生态。
霍尔果斯天瑞影业有限公司，简称“天瑞影业”，宏宇天润的全资子公司，成立于2015年底，专注于顶级IP影视改编制作及影视项目投资的公司。
公司主要承接顶级IP影视改编制作，同时参与行业相关影视项目的投资与前期开发。
Rinx Pictures, founded at the end of 2015, is the wholly-funded subsidiary of Rinx Culture Media Co.,Ltd. It is devoted to the top-level IP film adaptation, production and investment.
The company has mainly undertaken the projects for top-grade IP film adaptation. It has also engaged in the investment and early development of film-related projects.
截至目前，企业拥有六十余位合作作家，国内一线作家覆盖率达40%左右，已储备优质IP百余部，影视筹备中的项目近三十部，涵盖了超级IP《哑舍》、《守藏》、《天醒之路》、《新倩女幽魂》、《夜天子》、《卡徒》、《恶魔法则》系列等重点项目，与唐家三少、玄色、蝴蝶蓝、月关、天使奥斯卡、跳舞、方想、梦入神机、奥尔良烤鲟鱼堡、缪娟、苏小懒等国内知名文学作家建立有长期良好关系。同时以长期战略合作为基础，拓展日、美为主的海外市场，探寻无限新可能，打造自己独一无二的品牌文化。
公司拥有多方优质资源渠道和超强制作实力。秉承“内容为王”原则，根据IP的自身特点进行精准定位，以“传播优质内容”为使命，充分贯彻“不辜负好内容”的核心价值观，本着有爱有梦的精神，用最好的方式，让最好的内容产生最好的价值，同时进行广泛传播，提升IP的影响力和价值变现能力。
The company has enjoyed a great creditability in the industry. It has also owned many high-quality resource channels and an extremely strong capability for film production. Adhering to the principle of the content being the supreme, the company has conducted the accurate positioning based on the IP features. It aims to focus on the development and operation of the whole IP industrial chain, enhance the IP influence and improve the ability for value realization.
As of now, the company has formed a partnership with over 60 writers, about 40 percent of them being the most famous writers in China. It has collected over 100 high-quality IP and about 30 key projects for film production, including A mute antique shop, The Treasure Guardians, The road to awake, A Chinese Ghost Story, The dark lord, Card Man, Holy King and Devil's rule series. The company has also formed a long-term positive relationship with many famous writers in China, such as Tangjia Sanshao, Xuanse, Hudie Lan, Yueguan, Tiaowu, Fangxiang, Mengrushenji, Aoerliang Kaoxunyubao ,Miujuan and Su Xiaolan. On the strength of the long-term strategic cooperation, it has sought to explore the overseas market mainly in Japan and the USA. It has been exploring the new possibilities and creating the unique brand culture.
